On your marks, get set, go!
Frits Polman • jun 9, 2021
Image copyright © Guide-ID
Yes! We finally seem to have turned the corner. Museums can reopen their doors in increasing numbers of countries. Visitors can barely wait to visit museums once more, and Guide-ID is ready to share stories with them once more. During the pandemic, we worked to make our entire platform easier to use for existing and new customers. In this blog, I will explain why we are truly worthy of the title ‘world’s easiest audio guide’.

Image copyright © Guide-ID
So far, we have completed close to 800 projects in 17 countries! We have also developed a system that both grants us continuous control over all our devices, but also provides valuable insights on the stories that visitors are listening to all over the world. Here’s a fun fact: this amounts to over 423 million stories shared since we launched! We never could have achieved such a large number without investing in working efficiently, continual process improvements, and the monitoring of all that data. Furthermore, we also made a number of mistakes during that period. Thankfully, we learned a lot from those mistakes.
Of course, COVID-19 has had an impact on our company. We have grown rapidly since 2009. With almost all of our clients around the world suddenly being forced to close their doors, we had something to reflect on. But, as I also wrote in earlier blogs, our team is very flexible and always ready to go the extra mile. This was also the case when we were forced to intervene in our costs and expenses. While this was far from a pleasant experience, it was desperately needed for our survival and we are thankful that we managed to keep almost all of our clients. As the CEO, I’m proud of our team – especially when I see and hear that our clients are satisfied with our products and services.
We always achieved rapid but controlled growth, which ensured that we could build a good buffer to address any setbacks. As we’re flexible, we’ll come out of this crisis stronger than we were before it. We’ll be financially strong, with an optimized company process, and lots of new and awesome products!

Image copyright © Guide-ID
For new clients, we made the onboarding even better than it already was. We can easily import content from a range of systems to our platform. If a client wants to share a story via our mobile website or app, they can do it in no time at all. Or if a client wants to offer their visitors the ultimate experience via Podcatchers, our optimized logistics will ensure that we can deliver the Podcatchers even more quickly. Clients can start with a small set of Podcatchers and then expand on this when they can welcome more visitors. It’s a great option to have during these uncertain times, if we say so ourselves.
We are on hand to help you
I truly hope that museums will soon be filled with visitors again, who we can tell some beautiful stories – the more the better. In as many countries as possible, at as many museums as possible, with as many visitors as possible. Our team has ensured that all of our systems are entirely ready for this. In the past month, we welcomed many new clients to our platform. In addition to always providing rapid delivery, we always discuss what represents the best fit for our clients and their visitors. So please submit your ideas and let us share your stories. You know where to find me...
List of Services
-
The Power of In-Person Connections: Why Meeting Our Clients Matters One of the things I love most about my role at Guide-ID is the chance to meet our clients in person. No two museums or cultural sites are the same, and every visit is an opportunity to learn, share insights, and see first-hand how our Podcatcher Pro audio tour device is making an impact. There’s something invaluable about stepping into an exhibition space, watching visitors engage with an interactive audio tour, and understanding the challenges and opportunities unique to each location. It’s in these moments that we can really help museums optimize their storytelling, making experiences more immersive, accessible, and engaging.The Power of In-Person Connections: Why Meeting Our Clients Matters
-
Unlocking Stories, Hands-Free: How Automatic Triggering Transforms Visitor Experiences Seamless storytelling made possible by the Guide ID Podcatcher Pro and cutting-edge technology.Unlocking Stories, Hands-Free: How Automatic Triggering Transforms Visitor Experiences
-
What Does It Take to Transform Museum Storytelling? Discover how Thomas Fikken, Guide-ID’s Business Development Manager, is reshaping the visitor experience with the Podcatcher Pro – where innovative audio technology meets the art of storytelling.What Does It Take to Transform Museum Storytelling?
-
Bringing Stories to Life: Guide-ID at PinchukArtCentre's La Biennale di Venezia Exhibition Since 2023, Guide-ID has had the privilege of working with the PinchukArtCentre, a vital museum of cultural significance in Kyiv, Ukraine.Bringing Stories to Life: Guide-ID at PinchukArtCentre's La Biennale di Venezia Exhibition
-
ChronoQuest: Unraveling History's Wild Adventures as Guide-ID's Fearless Business Manager! Buckle up for an exhilarating UK expedition! With Guide-ID’s top-notch audio guide solutions, I explored Cheddar Gorge’s beauty, delved into Beezeum’s captivating wonders, and soaked in the history of Portchester Castle, HMS Victory, and Hailes Abbey. The enchantment of Castell Coch left me breathless. Join me on this thrilling adventure!ChronoQuest: Unraveling History's Wild Adventures as Guide-ID's Fearless Business Manager!
-
Biblia Brugge Are you curious about what we can still learn from the Bible today? Then visit Biblia Brugge, the newly-opened Bible experience centre in the Major Seminary. You pass through long cloisters on your way before receiving a warm welcome at Biblia: ‘Take a seat and get ready for a spectacular journey.’ Once you’re comfortably seated, illustrator Klaas Verplancke’s animated film begins to play. You see various questions. Do you dare to be yourself? Do you dare to discover the unknown world? Do you dare to listen in silence? These challenging questions keep you on your toes for the rest of the visit.Biblia Brugge